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Certificate Playbook

The Sports Tourism Certificate Playbook is your source for in-depth knowledge on a range of essential industry topics. Each certificate consists of three to five hours of content, presented by the industry’s most highly regarded experts, to take your understanding of a given topic to a new level.

Online certificate courses are self-paced so you can consume the content at your convenience, and in-person certificate courses will be held in conjunction with a variety of Sports ETA live events throughout the year. Completion of the course material will earn you a designated Certificate of Achievement from the Sports Tourism Learning Institute, as well as increased knowledge to separate you and your organization from the pack.

Group /Corporate Pricing and Custom Development:

Do you want to elevate the knowledge of your entire team or organization through a Sports Tourism Learning Institute education offering or develop custom education for your organization? Please contact us at info@sportseta.org to learn more about corporate rates, bulk course purchasing, custom education development, and education bundling options.

Coupons and Discounts:

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Analytics Certificate

Learn the importance of data analytics in today’s digital age and the state-of-the-art approach used by the team at 4FRONT to drive sports tourism success through analytics.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

This five-part Sports Tourism Analytics Certificate will serve a virtual learning opportunity for participants to think strategically about utilizing analytics to accelerate their business and solve challenges in 2020 and beyond. It is an opportunity for every participant to build their confidence and knowledge of data and analytics through a friendly, collaborative discussion that breaks down barriers of intimidation and inspires with actionable next steps.

 

Academic Program

Certificate

Credits

4

Duration

Approx. 4 hours of content

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Innovation Certificate

Join the team of experts at 4FRONT as they partner with Sports ETA to offer an engaging and practical series on innovation.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

This four-part Sports Tourism Innovation Certificate will serve as a virtual learning opportunity for participants to think strategically, boldly, creatively and differently about their organization’s business. It is an opportunity for every participant to have a voice, take away inspirational ideas, continue to get better, and most importantly, to have fun! Although designed with the sports events and tourism industry in mind, the principles of these sessions are universally applicable to any line of business.

 

Academic Program

Certificate

Credits

4

Certification

NA

Duration

4- 1 hr Sessions

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Introduction to Sports Tourism

Learn all the basics needed to get up-to-speed on the sports tourism industry as a whole.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

Introduction to Sports Tourism is designed to provide existing, new, and aspiring sports toursim professionals with a comprehensive foundational understanding of the industry’s interworkings. The course will explore concepts including the history of the industry, business relationships, trends and issues, and professional development.

 

Academic Program

Certificate

Credits

4

Duration

Approx. 4 hours of content over 6 sessions

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Sports Tourism Business Strategy

Led by seasoned industry strategists, this five-part course will provide all the fundamentals necessary to chart and implement a clear strategy for your sports events and tourism initiatives.

 

$399 sportseta Member

$499 Non-sportseta Member

Description

Academic Program

Certificate

Credits

4

Duration

Approx. 4 hours of content

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Event Management

A high level overview of event planning.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

This course provides a look into the event planning industry. Topics covered include budgeting, managing volunteers, working with sponsors and incorporating technology with your event. Participants will walk away with knowledge on how to produce a safe and enjoyable event.

 

Academic Program

Certificate

Credits

4

Duration

Approx. 4 hours of content

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Crisis Communications for Sporting Events

Crisis Communications for Sporting Events.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

The Crisis Communications for Sporting Events Certificate will provide an in-depth look into preparation and planning for crisis situations, both large and small. Sports Events Leaders should have an understanding of how to properly prepare and manage a crisis, no matter the size and scale.

 

Academic Program

Certificate

Credits

4

Certification

None

Duration

Approx. 4 hours of content

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Facilities Essentials Certificate

Join industry experts as they dive into all the “must know” basics of the sports facilities and their role in the broader sports events and tourism industry.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

Developed by industry leaders in sports facilities, events, and tourism, the Sports Facilities Summit provides education and facilities tours to industry leaders who want to learn about trends, and experience live operations of a sports facility. Created to facilitate discussions and networking for industry professionals, developers and architects, sports facilities personnel and vendors, the Sports Facilities Summit hosts a series of events to explore all aspects of this industry.

 

Academic Program

Certificate

Credits

NA

Certification

NA

Duration

6 – 1 to 1.5 hr sessions

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Winning eSport Strategy Certificate

In the “Winning eSport Strategy” Certificate, you will learn how to approach the eSports industry with a business lens to build a strategy for your organization.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

eSports or competitive video gaming has increased in participation by double digits through the pandemic. This billion dollar industry typically attracts a younger audience who is engaged with their favorite game, is more likely to make purchases from brands who support the industry and are ready to travel to tournaments and eSports events when available. In the “Winning eSport Strategy” Certificate, you will learn how to approach the eSports industry with a business lens to build a strategy for your organization, meet two eSports industry leaders in facility development and eSports sponsorship and revenue and hear from a professional video gamer who now manages a team of competitive gamers making their living by gaming.

 

Academic Program

Certificate

Credits

4

Certification

Sports Tourism Strategist

Duration

Approx. 4 hours of content

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Know Your Numbers: Intro to Finance

This certificate course focuses on everything you need to know to have a basic understanding of finance.

 

$399 Sports ETA Member

$499 Non-Sports ETA Member

Description

Income statements, balance sheets, cash flow, accounting methods, pro formas and more. This course if designed for anyone who has ever wanted a clearer understanding of the core components of finance, applicable to any indsutry. Elevate your knowledge of this key area of business through this 5-session course breaking down principles of finance in an understandable and unintimidating way.

 

Academic Program

Sports Tourism Strategist

Credits

4

Certification

Certificate of Achievement: Intro to Finance

Duration

Approx. 4 hours of content

Price

Sports ETA member – $399, Non-Sports ETA Member- $499

Coupons and Discounts

If you would like to use an existing Sports ETA credit (or coupon code) to purchase education courses, please contact info@sportseta.org and we will be glad to assist.

Corporate Sponsors

Contact Us

Group /Corporate Pricing and Custom Development:

Do you want to elevate the knowledge of your entire team or organization through a Sports Tourism Learning Institute education offering or develop custom education for your organization? Please contact us at info@sportseta.org to learn more about corporate rates, bulk course purchasing, custom education development, and education bundling options.

Technical Support: support@sportseta.org