Description
Introduction to Sports Tourism is designed to provide existing, new, and aspiring sports toursim professionals with a comprehensive foundational understanding of the industry’s interworkings. The course will explore concepts including the history of the industry, business relationships, trends and issues, and professional development.
Academic Program
Certificate
Credits
4
Certification
Certificate
Duration
Approx. 4 hours of content over 6 sessions
Price
Sports ETA member – $399, Non-Sports ETA Member- $499
Session 1
A Brief History of Sports Tourism
Duration
40-minutes
Learning Outcomes
Participants will:
1) Define Sports Tourism and its terminology
2) Learn the history of Sports Tourism and how it has transitioned over centuries.
3) Understand the importance of Sports Tourism
Learners Content
Session 1 provides the history and importance of sports tourism by exploring the industry’s evolution and importance.
Assessments
Knowledge only, no assessment
Matriculation Logic
Must complete session one for access to session two
Content Provider
Nick Povalitis
Session 2
The Business of Sports Tourism
Duration
40-minutes
Learning Outcomes
Participants will:
1) Learn the difference between, Destinations, Vendors and Event Owners
2) Learn the roles and operations of the Sports Tourism Industry
3) Review RFPs and the bidding process to success
Learners Content
Session 2 dives into the business of sports tourism including its key players and business dynamics.
Assessments
Knowledge only, no assessment
Matriculation Logic
Must complete session two for access to session three
Content Provider
Nick Povalitis
Session 3
Funding, Success and Sustaining Sports Tourism
Duration
40-minutes
Learning Outcomes
Participants will:
1) Learn the various ways to earn and retain Sports Tourism funding
2) Determine how funding and success equal sustainability
3) How to measure success
Learners Content
Session 3 evaluates sports tourism sustainability through acquisition and retention of funding mechanisms for sports tourism entities.
Assessments
Knowledge only, no assessment
Matriculation Logic
Must complete session three for access to session four
Content Provider
Nick Povalitis
Session 4
Disruptors for Change
Duration
40-minutes
Learning Outcomes
Participants will:
1) Learn the signifiance of Economic Impact
2) Be able to identify major outside disruptors to the Sports Tourism Industry
Learners Content
Session 4 looks at one of the key metrics for sports tourism success, economic impact, and the disruptors to the sports tourism industry.
Assessments
Knowledge only, no assessment
Matriculation Logic
Must complete session four for access to session five
Content Provider
Nick Povalitis
Session 5
Maturation and Trends of Sports Tourism
Duration
40-minutes
Learning Outcomes
Participants will:
1) Learn how Sports Tourism has grown and developed over the years
2) Understand the Sports Tourism Mission Statement and Outcomes
3) Learn what you can control
Learners Content
Session 5 presents an overview of the continued evolution of the sports tourism industry including current trends facing the industry, and desired outcomes of the entities comprising the industry.
Assessments
Knowledge only, no assessment
Matriculation Logic
Must complete session five for access to session six
Content Provider
Nick Povalitis
Session 6
Industry Resources and Professional Development
Duration
40-minutes
Learning Outcomes
Participants will:
1) Identify key industry resources to utlize to build upon their success
2) Learn the importance of research
3) Understand the Sports Tourism Ethos
Learners Content
Session 6 concludes the Intro to Sports Toursim course by bringing together all the previous content and providing a lens forward for practitioners through industry resources and professional development opportunities.
Assessments
Knowledge only, no assessment
Matriculation Logic
Must complete session six to earn credits
Content Provider
Nick Povalitis
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